Spread wellness to hotels, resorts, travel agents, hoteliers and other travel wellness professionals

The Wellness in Travel & Tourism (WITT) Certification Ambassador program brings together professionals who share a commitment to advancing credible wellness standards in hospitality and travel.
Through the WITT Accredited Professional (WITT AP) Program, ambassadors gain a deep understanding of the WITT Wellness Standards and the certification framework. Once accredited, they can introduce hospitality professionals and properties to the WITT ecosystem and help expand awareness of meaningful, measurable wellness practices in the industry.
WITT Certification Ambassadors play an important role in connecting hotels, resorts, and professionals with the tools and standards that elevate wellness hospitality worldwide.
Ambassadors may receive referral compensation when professionals enroll in the WITT AP Program or when properties begin the WITT Certification process through their introduction.


The WITT Ambassador program is ideal for professionals who are passionate about wellness, hospitality, and responsible travel and who want to contribute to raising the standards of wellness offerings across the industry.
As a WITT Certification Ambassador, you may:Introduce the WITT AP Program to professionals in hospitality, travel, and wellness who want to deepen their knowledge of wellness standards.
Refer hotels and resorts interested in pursuing WITT Certification.
Earn 10% referral commission for professional enrollments and property certifications that originate through your introduction.
Offer group enrollment opportunities for the WITT AP Program (coordinated with WITT).
Help advance credible, measurable wellness standards in hospitality and travel.
WITT Certification Ambassadors support the growth of global wellness standards by introducing professionals and hospitality properties within their network to the WITT programs and certification framework. The WITT team then guides all program and certification communications.
These are the steps we follow to help a property meet certification requirements
During the assessment and discovery process, the WITT team gains overall understanding of your vision and then makes recommendations based on five key criteria: healthy eating, holistic healing, nature, movement and sustainability. The process of the WITT Wellness Standards implementation meets the unique needs of your project and is recommended to begin the assessment and discovery phase during your hotel’s feasibility study.
Agenda for the assessment and discovery meeting:
A proposal is prepared based on the initial assessment and discovery consultation and will include analyzed data of the hotel’s unique needs and vision. The proposal presents the appropriate steps for implementation of the WITT Wellness Standards level that meets the hotel’s vision and goals. The team presents a schedule for each phase of the construction project starting from the conceptual phase through post-opening. Included are ongoing support after opening and ensuring the WITT Wellness Standards requirements are implemented properly.
The development of the Wellness Brand Standards begins during the conceptual phase of the project. Every property type, location, climate, needs and challenges are unique. Therefore, the WITT Wellness Standards might require exceptions. Exceptions to the brand standards are identified and established during this phase. The WITT team helps a client, architect and design team develop the wellness brand vision for the property. We ensure the inside and outside amenities, structural requirements for treatment services and products, land related structures, sustainability, practice and program criteria are identified and accounted for in order to meet the requirements of in order to meet the certification requirements.
The strategic planning of the WITT Wellness Standards begins during the schematic phase of the project. The WITT team performs an in-depth analysis of the overall project and recommends customized brand standards specifications for all five key criteria (healthy eating, holistic healing, nature, movement and local impact) which are to be reflected in the schematic design documents. The Strategic Brand Standards Planning is the beginning stage of implementing details with main focus on amenities, structural components and foundation.
The design development of the WITT Wellness Standards begins during the interior and technical design development phase of the project. The WITT team consults the design team on developing a well-equipped customized sustainable design for amenities, public spaces and rooms that promote and enhance well-being at every touch point of guests' experience.
During the brand standards implementation phase, a customized brand standards specification report, exceptions, requirements and outstanding criteria are documented and prepared for the property’s use prior to the construction phase. The WITT team assists with consultation virtual calls and performs on-site visits during the construction phase to ensure the WITT Wellness Standards requirements are being implemented.
The WITT team assists the property’s management to ensure that holistic services and treatments, sustainable programs and practices are implemented for the highest level of wellness experience and meet the WITT Wellness Standards requirements. WITT works closely with the operational team to recommend an appropriate menu, advise on qualifications for treatment professionals and consult on sustainability aspects that were not addressed during the previous phases of the project. The WITT team assists the property to finalize the Wellness Brand Standards requirements for the opening phase of the project.
The WITT team consults and assists the property on a continual basis to ensure that design components, products, services, practices and programs are fully implemented and comply with the Wellness Brand Standards. The implementation and approvals of all required specifications are typically given a period of one year to be completed.
Services include:
A final evaluation of the property is conducted on-site to ensure that all criteria is met and then WITT Certified seal is awarded.